What is AKA? It's commonly used abbreviation to describe "Also Known As". Now, most of the world are typical people and we use make-up and beauty products to enhance our natural features. It's all about complexion and product compatibility. I get it! Some products seem good but when you get home, it just doesn't work for you. Then you try it out on the town and you realize it just isn't you. The salesperson that seemed to know what she was talking about... works for her. Get the scoop on what works for the contemporary woman!